FIERA Denim
- TYPOLOGY: Retail
- LOCATION: Palermo, Buenos Aires
- SIZE: 45 m2
- TASKS: Concept design, architecture & interiors
- PHOTOGRAPHY: Andrés Domínguez
FIERA’s new store is conceived as a space that merges the digital with the organic, evoking the image of a green mist: ethereal, textile, enveloping. From ceilings woven with factory remnants to sculptural totems and suspended systems, every element speaks of a brand that transforms waste into its own language. A monochromatic and tactile interior where the synthetic and the natural, the industrial and the sensitive coexist.
FIERA’s new store is conceived as a space that merges the digital with the organic, evoking the image of a green mist: ethereal, textile, enveloping. From ceilings woven with factory remnants to sculptural totems and suspended systems, every element speaks of a brand that transforms waste into its own language. A monochromatic and tactile interior where the synthetic and the natural, the industrial and the sensitive coexist.
